Coaches: Small Audience? No Problem.

How I Turned 27 People Who Completed My Evergreen Funnel into 6 High-ticket Clients with Just ONE Reward, ONE Deadline & ZERO Sales Calls

What is The Reward Funnel?

Reward Funnel is a 4-part video course where your offer is in the 4th video. We use a reward (the 5th video) with a deadline attached to motivate more people to go through your funnel and watch your content faster.

It's simple:

More people watch your content -> More people find it interesting -> More people buy

Some people even stop working on their massive project to binge-watch your course:

From the First 27 Finishers I Got 6 High-ticket Clients. And It Didn't Stop There...

Since then, I use Reward Funnel to sell my $2k group program.

With 0 sales calls.

Clients paying in full

Clients using payment plans

It works for $1,000/month clients too...

I use the same funnel to get my $1,000/m clients too.

With 0 sales calls.

1 client, 5 payments

Another client, 5 payments

1 client, 6 payments

3 Simple Steps to Create Your Reward Funnel

REMEMBER:

Reward Funnel is a 4-part video course where your offer is in the 4th video. We use a reward (the 5th video) with a deadline attached to motivate more people to go through your funnel and watch your content faster.

More people watch your content

⬇️

More people find it interesting

⬇️

More people buy.

💰

Step 1: Find your Wow Idea

Many times coaches think that their traffic source (social media platforms) don't convert people into buyers. therefore they want to change the traffic source and switch the platform.

❌ But they're solving the wrong problem.

✅ The solution is the WOW Idea.

The WOW Idea is a short explanation of the uniqueness of your offer in a way that makes people say, "Wow, I haven't seen anything like that!" and want to learn more about it.

Once you find your WOW Idea, even the same traffic source can start turning leads into clients very well.

Wow Idea Is the Difference Between a Poor-seller and a Bestseller

This next example clearly shows how 1 Wow Idea can turn a poor-seller into a bestseller.

We had an offer we wanted to sell for $37. We started running the ads and after 3 sales we realised we were losing a lot of money. So we stopped the ads.

We changed the Wow Idea of the offer but the offer itself stayed the same. Then we started running ads and we were profitable. And after a couple of months, we sold 2,385 copies.

The only difference between these 2 offers was the Wow Idea.

That's how 1 simple Wow Idea can turn a poor-seller into a bestseller. And it works for low-ticket, mid-ticket and high-ticket offers.

Step 2: Raise the Bar

If only a few leads are turning into clients, most coaches think: "OK, I just need more leads".

❌ But they are solving the wrong problem.

✅ All they need is to ACTIVE dormant action takers in the leads they already have.

They need to raise the bar.

At the gate. BEFORE they start watching the videos.

Raise the bar with ONE reward and ONE deadline and ONE set of rules.

Action takers love the rules, procrastinators hate them.

9x More People Now Consume My Content - by Raising the Bar

Once I raised the bar at the gate, it was a game changer.

Suddenly, 9x more people watched my videos and did the assignments. Taking my content seriously and watched it.

1,431 Assignments Done (and Counting)

More people watch your content

⬇️

More people find it interesting

⬇️

More people buy.

💰

Step 3: Level 3 Content

When people watch the content but don't turn into paying clients, coaches often think: "Those are just freebie seekers, I need to find better people".

❌ But they are solving the wrong problem.

✅ You need to turn your HOW-TO content into (what I call) LEVEL 3 content.

Because only that content type has the power turn cold leads into "I'm IN" premium clients.

And if you pack it into an evergreen mini-course, you won't have to go live or be active every day on socials.

... and still get premium clients without sales calls.

73 Leads into 6x $1.9k Clients

When we tested this LEVEL 3 content strategy the first time with a client of mine...

... he was able to get 6x $1.9k clients just from 73 leads. No sales calls.

$8k Client Without a Sales Call

Imagine this.

Client of mine got his first 25 leads. Nothing big.

But...

From those 25 leads he got $8 client.

Without a sales call.

Client just watched his LEVEL 3 content, filled out the application, payed the deposit...

... and after my client approved his application and send him a stripe link to pay the rest via email (remember, no sales call, no chasing in DMs), the client paid. The same day.

That's the power of LEVEL 3 content.

No sales calls, no chasing in DMs.

And it's not just me...

Ryan Got 4x $2,500 Clients Form the First 50 People

Imagine this. You start running your Reward Funnel. Get the first 50 people in.

And you turn 4 of them in $2.5 clients (2 paid in full, 2 on the payment plan).

Without a sales call.

Not bad at all, right?

Amr Got 3x $2,400 Clients from 15 Finishers

When Amr launched his funnel, he was able to convert 3 clients for his $2.4 offer without sales calls.

The crazy part is... it was from ONLY 15 people who completed his Reward Funnel.

Willy Got 3x $8,000 Clients from Only 26 Finishers

And when Willy launch his Reward funnel, only 26 people completed his mini course. Not a lot.

But...

He got 3x $8,000 clients. Paid in full. All 3.

From only 26 people who finished his Reward Funnel.

Not bad at all.

Full transparency: Willy wants to have qualification calls before people join his program. But people know the whole offer and the price of the program BEFORE the call. So it's more a "qualification call" than a sales call.

Finish the Mini-course in 5 Days, and You'll Get This Reward:

If you finish this mini-course in 5 days, you'll get:

1) life-time access to the mini course

2) Double the trust, double the sales training.

In this I show you how I use motivation over manipulation which helps to built trust faster...

... letting people make their own decisions....

...while still doubling my sales.

Here's What People Are Saying about This REWARD:

Still on the Fence? Here's What People Are Saying about This Whole Reward Funnel Mini-course:

If you have any questions or need further information,
please email us at support@erikhoffmann.net

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