For All Coaches Who Want AUTOMATED High-Ticket Clients
Without Sales Calls
I Replaced My Sales Calls with
a Simple Reward Video…
and 169 New Coaching Clients Later,
I’ve Moved on for Good.
❌ A Lot of Calls
❌ Just 2 Clients
✅ ZERO Calls
✅ 169 Coaching Clients
The REWARD EXPERIMENT that
Changed Everything:
Sales call OFF. 169 coaching clients IN
Hi, my name si Erik Hoffmann.
Like most coaches, I used to do sales calls too.
I still remember Willy. We talked for 45 minutes, and he left with:
“I’ll think about it.”
We all know what that means.
And Willy wasn’t the only one. I got more polite NO’s than I’d like to admit.
Truth is, I hated every second of it.
So I looked back at all the sales I’d made...
...and noticed something INTERESTING:
The more people binge my content, the EASIER selling becomes...
The less they binge my content, the HARDER the sale.
I know, nothing new.
But the real question was this:
a MILLION dollar question:
"If binge-watching makes sales easy, how do I get strangers to binge a lot of my content FAST?"
And how do you make them want it, instead of feeling like you’re pushing them?
So…
I Decided to Run an Experiment with 3 REQUIREMENTS
✅ Requirement #1: No calls, no follow-ups
I’d rather have people chasing me than me chasing them.
✅ Requirement #2: Closing sales FAST
It had to turn strangers into high-ticket clients in 10 days, not 10 months.
✅ Requirement #3: Automatic & Evergreen
I didn’t want to keep going live or creating content all the time.
It took me a while, but I finally found the system and put it in place.
I call it the Reward Funnel.
I’ll tell you more about it in a second, but first… Do you know what was….
The Surprising Result of the Experiment...
Remember Willy?
The guy who told me ‘no’ on a sales call?
3 months later, once I have my reward system in place, he came back, binged the content, and…
BOUGHT!
WILLY ASKED for the payment link...
It wasn’t my idea to send him the payment link. He asked for it himself.
After binge-watching my videos, he came to me and said he wanted to buy the program.
No pushing. No sales calls. No follow-ups.
He just asked me 2–3 clarifying questions about the offer, and then…
Then he bought a MORE EXPENCIVE program without a sales call...
...than the one he first rejected on a call 3 months ago.
In total, he paid $23,692 (for coaching + profit split share offer).
No call. No push.
OMG, I ❤️ this strategy :)
And the best part of the story?
Willy Used the Same Reward System and Made $233,161
I helped him integrate the reward system into his business, and this was the result: $233,161, selling $8k offers, all paid in full.
Ever Since I Replaced Sales Calls with a Reward Video,
I’ve Gotten 169 Coaching Clients…
...and an EMPTY Sales Call Calendar
The Reward Funnel.
What You'll Learn
1️⃣ The Reward Funnel Strategy - How to shift from chasing clients to having them chase you, so sales come easier.
2️⃣ The WOW Idea - The one thing that makes your offer different from the rest.
3️⃣ The Rules - How to attract serious buyers by setting clear standards.
4️⃣ Mindset Shift Content - The belief change that turns viewers into buyers.
5️⃣ The 100k Game Plan - how we went from 0 to 100K in profit using one sentence
Here’s WHY the Reward System Gets
High-ticket Clients FAST
The Goal: Make people EXCITED to watch your content
You want to get people excited to binge-watch a lot of your content in a short period of time. Because binge-watching makes sales easier.
The Problem (OLD WAY): They BARELY watch your videos
If you do it the old way, you’ll notice that:
❌ people either postpone your content,
❌ skip it, or only watch 5 to 10 minutes,
❌ then come back to the next piece weeks later.
At that pace, you’d need to create 50 videos, and converting one client could take 5 months.
The Solution (NEW WAY): People BINGE-WATCH and BUY within 5 days
If you want to speed up the sales cycle,
✅ use rewards and rules,
✅ record 5 evergreen videos once,
✅ and people binge-watch them within 5 days (many in ONE afternoon).
That means: More clients FASTER.
3 Key Ingredients of a Reward System that Brings in Clients on Autopilot FAST, Call Free...
STEP #1: REWARD
Flip the Chasing Game
Record a simple reward video they’ll actually want to watch:
Then use that reward video to flip the chasing game.
If they want to unlock the reward video, they first have to watch your five previous videos, one by one.
So instead of you chasing them, let them chase the reward.
STEP #2: RULES
Make the Run FAST
Before they even have a chance to watch the FIRST VIDEO, set the rules so they move fast.
One of the rules is that they have 5 days to unlock the reward.
VERY IMPORTANT:
You must present the rules in a way that makes them excited, so they want to move fast ON THEIR OWN.
Do it right, and you’ll get 9.1x more people taking action. (That’s what I got.)
Do you think you’d make more sales if 9.1x more people binge-watched your content and saw your offer?
STEP #3: VIDEOS
Let them PAY You :)
We use a special structure to create 5 videos that make people binge-watch your content and want what you sell.
Binge-watching makes sales easy.
And that’s Why I ❤️ the Reward System… Because:
✅ Reason #1: No calls, no follow-ups
I’d rather have people chasing me than me chasing them.
✅ Reason #2: Closing sales FAST
It turns strangers into high-ticket clients in 10 days, not 10 months.
✅ Reason #3: Automatic & Evergreen
I don’t want to keep going live or creating content all the time.
Real Results From Real People Who Use
The Reward Funnel
Mario Got $16,000 in High-ticket Revenue in the First Month
Zdenek Got 12 Clients!
All from the 90 Finishers of his Reward Funnel in the First Month
Ryan Got 4 Clients at $2,500 Each!
All from the 50 Finishers of his Reward Funnel
Vanessa Brought in $22,000 in Sales,
with $17,000 Already Collected in a Month!
The Reward Funnel.
What You'll Learn
1️⃣ The Reward Funnel Strategy - How to shift from chasing clients to having them chase you, so sales come easier.
2️⃣ The WOW Idea - The one thing that makes your offer different from the rest.
3️⃣ The Rules - How to attract serious buyers by setting clear standards.
4️⃣ Mindset Shift Content - The belief change that turns viewers into buyers.
5️⃣ The 100k Game Plan - how we went from 0 to 100K in profit using one sentence
Still on the Fence? Here's What People Are Saying:
💬 Frequently Asked Questions
Q: Is this for me?
If you’re a coach tired of sales calls, content stress, or leads that go nowhere…yes, it’s for you.
Whether you're burnt out, feeling unseen, or struggling to explain your offer, this funnel helps the right people show up already ready.
Q: What exactly am I getting for $5?
You’ll get the full Reward Funnel breakdown, the same system that brought in 61 clients and $117K without sales calls.
It shows you the structure, the strategy, and how to make it work for your coaching offer.
There’s a Reward Video at the end but is not included in the $5. It’s a bonus, unlocked only when you finish the training, built with the same psychology you’ll be using.
Q: Do I need to be tech-savvy to set this up?
Not at all. If you can hit records and follow a few simple steps, you’re good. This was made for coaches, not tech experts.
Q: Does this work for mindset or hard-to-explain offers?
Yes, especially those. If your offer goes deep and is hard to “sum up,” this funnel helps people feel the value before you ever hop on a call.
Q: How soon can I start seeing results?
Some coaches get traction in days, others take a bit longer. The funnel is designed to warm up even your silent followers, and once it’s live, it works while you coach, rest, and live your life.
Q: Is there a catch?
No catch. Just $5 for full access. Simple, honest, and built to work.
If you have any questions or need further information,
please email us at support@erikhoffmann.net
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